Hi, I’m Dr. J.J. Peterson—and I’m glad you’re here.

You just took the first step toward clarifying your message and communicating your value with confidence.

Inside the worksheet, you’ll learn how to:

→ Pinpoint the real problem your audience is facing

→ Clearly explain how you help

→ Craft a One-Liner that’s simple, relevant, and actually sticks

Pro tip: Print it out or open it on your tablet—this is a hands-on exercise that works best when you write it out.